Bringing a taste of the boulangeries and patisseries of rural France to London, Orée offers freshly baked morning pastries, artisan bread and fine pâtisseries, alongside a selection of breakfast dishes, sandwiches, salads and coffees, to eat-in or takeaway.
Boasting an in-house open boulangerie kitchen, all Orée’s bread are kneaded and freshly baked daily. The Chefs have worked closely with renowned artisanal experts from Nantes, in France, using a selection of 20 specialist French flours to create several innovative recipes exclusive to Orée.
Orée needed to update their online bakery and wanted images that focused on baking, which is at the heart of what Orée does best. The brief was to focus on the product to create simple but distinctive images that captured the freshness of the ingredients as well as the artisanal skills needed to create the delicious pastries.
I spent half a day in their Fulham shop and half a day in the production facility in Acton and created a mini library of images which focused mainly on their pastries and artisan bread. The images are now used on the Orée website for their online delivery service as well as to host information about their 6 London Stores.
Food Photography, Product Photography and Food Styling